The festive season is a great time for entrepreneurs.

Sure, the first month of the year can bring it’s challenges with reduced turnover but I’ve been looking for the opportunity to detach from regular operations and build new projects.

Often when I’m developing new business ideas, I recognise the need to assess just how viable they are. Of course they are profitable, but the real question comes down to how intensive the project will be on an onging basis and how much maintenance it will require.

I’ve long suspected that my music marketing efforts are not as rewarding as I suppose due to the fact that it requires a lot of ongoing customer service.

Also in a lot of ways, I have always struggled to define the products I’m offering accurately.

And right now, having just yesterday launched 19 new online web businesses, I’m really assessing how valuable staying involved as I have been in the music will be.

As soon as I see movement on one of my new ventures, I will begin to move away from my online music promotion service. Here’s an example, a lot of the promotion for my music promotion service comes from my music marketing management blog which is of course my main blog, but I do spend up to a day cumulatively on that blog and this one writing articles, which although definitely gets me jobs, is ultimately a lot more effort than techniques I use to promote my other businesses such as adwords ppc.

What do you think is more time cost effective as a marketing strategy? Blogging a day a week or spending $50 on pay per click? Indeed!

But I’m not about to write off blogging yet. Blogging helps we qork through ideas, and blogging is an ongoing process of developing your blog into a powerful marketing tool.

But I’ve got 19 new businesses that need to be developed and core operations on my other businesses will pick up again in February, so stay tuned to for more small business marketing and online business strategies.